We Care

The threat posed by climate change and the need to preserve natural resources are some of the most important issues facing us today. At Ashford Castle, we are keenly aware of our responsibility to confront these problems head-on, and have instituted a Green Team to investigate and implement the ways we can contribute to this global process.

We are committed to our community and dedicated to social responsibility. Supporting local charities, conservation, preservation, nature, heritage and green initiatives including the personal development of each member of the Red Carnation team, is at the heart of everything we do.

A Historic Restoration


Since purchasing the iconic Ashford Castle in 2013, Red Carnation Hotels have invested substantially in a meticulous restoration and enhancement programme that has restored the castle to its former glory and preserved this historic property for future generations.

The age and scale of the castle presented unique challenges for the Tollman family, architects, designers and the extensive team of local workers, who together with local suppliers delivered a level of precision that ensured every detail was taken care of in a sympathetic manner – with breathtaking results.

 

National Geographic: Unique Lodges of the World


We are proud that Ashford Castle are part of National Geographic’s Unique Lodges of the World, which includes some of the planet’s most treasured places, while helping to protect them for generations to come.

They embody values of authenticity, enrichment and a dedication to preserving our planet’s diversity. The guest experience they offer invites visitors to connect with the destination in a meaningful way.

 

Our Initiatives


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Sustainable luxury

With the subject of climate change on everyone’s mind, ethical travel is of ever increasing significance. It’s important to be aware of the small changes that can be made to avoid potentially detrimentally affecting local habitats. If you’d like to be a jet-setter with a conscience, discover how you can travel responsibly with eco-sensibilities in mind.
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Me to We

ME To WE is part of WE, a family of organizations making doing good, doable. WE is made up of WE Charity, empowering domestic and international change. We sell ME To WE chocolates in every hotel to help a social enterprise that creates socially conscious products and experiences to help directly benefit their local communities and the world.
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Sustainability Committee

Red Carnation Hotels supports and encourages a wide selection of green initiatives and is fully committed to sustainability. Our Sustainability Committee is led by Victoria Tollman (Director of The Travel Corporation, Red Carnation Hotels and the Bouchard Finlayson winery) and Red Carnation's Managing Director Jonathan Raggett.

Projects and progress

Tips For Travelling Alone
The solo adventurer’s tips for travelling alone

We explore how best enjoy a journey of self exploration and the benefits of going it alone.

03rd July 2019

Single Use Plastic
Eliminating single use plastic in hospitality

Red Carnation Hotels paves the way for a more sustainable, plastic-free future.

27th June 2019

Thoughtful Traveller
The rise of the thoughtful traveller

We introduce today's environmentally conscious jet setters, who seek authenticity and sustainable experiences.

 

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